Page 154 - index

BONSAI AND TABLE TOP GARDENS
PENANG NURSERY INC.
INNOVATIONS
As growers, we like to think the plant makes the sale but wise oral buyers know containers are just as important as the plants. We travel the globe to source and procure appealing pots and special containers made of ceramic, clay, porcelain and glass.
EXTRA SERVICE OFFERED
Floral buyers can conveniently purchase bonsai and décor gardens for stores promoting corporate gift-giving. Penang Nursery helps oral buyers with this business development service utilized by retailers looking to boost sales by connecting with community businesses. Because of the associated meditational value, Bonsai gardens are meaningful substantial gifts and are ideal rewards for a job well done. Yoga studios and wellness centers are likely customers.
SPOTLIGHT ON BONSAI
Bonsai bring a natural and peaceful feeling to any living space. Indoor bonsai are usually created from species of tropical and semitropical plants that tolerate indoor conditions. Penang Nursery specializes in the Ginseng Microcarpa, which is a cus, and the money tree, also called Pachira. Optimal growing conditions include medium to high light in normal room temperatures. It’s best to keep soil moderately moist, allowing the soil to dry on the surface before re-watering. These are easy-to-follow instructions for store teams and consumers.
SOCIAL MEDIA — POST IT AND PIN IT
It’s a social world so when oral buyers ask us for promotional ideas we like to encourage boosting the store’s Bonsai Community by posting photos of Bonsai plants on Instagram and Pinterest. Similar to pet owners or pet “parents,” many bonsai caretakers enjoy showing off their
green thumb achievements.
GROWING INNOVATIVE PLANT DÉCOR
Located in Apopka, Florida, the Indoor Foli- age Capital of the World, Penang Nursery Inc. has been a grower and dis- tributor of foliage plants and living décor gardens since 1981. Specializing in creative foliage décor products for homes and of ces, Penang also of- fers Air Plants, Cactus, Lucky Bamboo, Succu- lents, Bonsai and Terrar- iums.
Our long-time Pan- da Garden® brand has helped retailers cap- ture repeat customers interested in our easy- to-maintain table top gardens. We continue pleasing consumers by offering plants and plant combinations in novel pots and exqui- site containers. Floral buyers count on Penang Nursery for the cheery seasonal items and our on-trend terrariums, air plants and Bonsai.
Retailers seek con- sumer-friendly POP materials to help edu- cate in-store customers. Penang Nursery offers these types of visual supports as well as dig- ital content related to care and handling for use on retailers’ web- sites. For retailers with Catering departments, we offer photos to pro- mote our Bonsai gar- dens as wedding décor and as wedding gifts.
PENANG NURSERY INC.
4720 Plymouth Sorrento Rd. Apopka, FL 32712 407-886-2322
www.penangnursery.com
154/ OCTOBER 2018 / FLORAL BUSINESS MASTERS OF INNOVATION / PRODUCE BUSINESS