Page 152 - index

FRESH CUT FLOWER BOUQUETS AND ARRANGEMENTS
THE USA BOUQUET COMPANY
INNOVATIONS
NATIONAL DISTRIBUTION
Mass market oral buyers man- age a series of momentous tasks when purchasing bouquets by
the truckload – that’s why
we strive to accommodate
the process and minimize
the challenges. USA Bou-
quet has manufacturing
and distribution facilities
in Florida, Illinois, Califor-
nia, Georgia, New Jersey
and Texas. Consolidated Fresh
Solutions (CFS) provides manu-
facturing and logistical services from
these six locations. This commitment in sup- porting geographically-positioned facilities is one of many ways we best serve oral buyers for su- permarkets, mass markets and chain drug stores throughout the United States.
LABOR SAVING SHIPPER DISPLAYS
Store level labor is often a challenge for many retailers. By listening to oral buyers and learning of their operational issues, USA Bouquet took ac- tion and created Ready-to-Display shippers that are attractive, convenient and require less oral department labor.
CUSTOMIZED PRODUCTS AND SERVICES
To assist retailers in delighting customers, USA Bouquet offers a wide variety of everyday bouquet collections and seasonal products. With the trend of customization, retailers can dazzle customers with our Speaking Roses – embossed with pop- ular sentiments or made-to-order with a company logo. More oral buyers are recognizing the val- ue of offering our popular Wedding-In-A-Box pro- gram to in-store customers seeking to enhance their weddings or special events. The profession- ally-designed, pre-made bouquets, boutonnieres, corsages and centerpieces are time and labor-sav- ers for oral departments, and customers love to post photos on social media showing they bought their wedding owers at your store.
MARKETING WITH MEANINGFUL CAUSES
Acknowledging the trend of consumers supporting meaningful causes through their buying decisions, more re- tailers are choosing to connect with community members by offering bouquets support- ing local, regional and na- tional philanthropic efforts. USA Bouquet’s Make A Difference One Petal At A Time bouquet program en- ables retailers to customize the store’s bouquets in support of a favored local organization or
national charity.
A FLORAL SALUTE TO WOMEN
Globally observed March 8, In- ternational Women’s
Day (IWD)
can be cel-
ebrated with
owers the
entire month.
Floral buyers rec-
ognize our IWD bouquets help their
stores connect with customers in honor-
ing and saluting wom- en’s achievements. And new for 2019 – oral buy- ers are asking about our trendy Galentine bouquets.
GLOBALLY SOURCED — AMERICAN MADE
As a leading national distributor of fresh cut ower bouquets and arrangements and a member of the Aals- meer-based Dutch Flow- er Group Retail Division, The USA Bouquet Com- pany sources more than 200 million stems annu- ally. In addition to buying from ower farms in the United States, product is procured from sev- eral countries including Kenya, The Netherlands, Colombia, Ecuador and Guatemala. Mass mar- ket oral buyers recog- nize the offering of a global variety of prod- ucts ensures the secu- rity of consistent supply at competitive prices.
USA Bouquet part- ners with Fair Trade Certi ed farms and par- ticipates in the Rainfor- est Alliance certi cation program. For retailers, this means you can as- sure your customers the owers you offer from The USA Bouquet Com- pany are grown in an environmentally friendly and socially responsible manner. We provide dig- ital content and photos about social and eco- logical responsibility for retailers to use as edu- cational material on their websites.
THE USA BOUQUET COMPANY
1500 NW 95th Ave., Miami, FL 33172 800-306-1071 • www.usabq.com
152 / OCTOBER 2018 / FLORAL BUSINESS MASTERS OF INNOVATION / PRODUCE BUSINESS