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MINIATURE POTTED PLANTS
MICKY’S MINIS FLORA EXPRESS®
INNOVATIONS
Floral buyers know the value of offering variety and keeping oral departments fresh and enticing with new colors and textures. From our seasonal offerings of two-inch Poinsettias and glitter-enhanced Blingsettias, to our colorful Cyclamen and blooming orchids,
we also provide supermarkets with
Azaleas, Lucky Shamrocks, Hydrangea
and Violets. Retailers promoting year-
round gift-giving with our minis are partial
to merchandising our Roses, Kalanchoes, Mums, ivy, Anthuriums, Lucky Bamboo and cactus because sell-through is reliable. Though mini in size our culinary herbs and trendy succulents are also big sellers. Consumers of all ages are enamored with our minis.
ACCESSORIZING EXPERTS
Eye-catching containers, pots, over pots, balloon picks and acces- sories play a signi cant role in
the success of our miniatures. Floral buyers recognize that consumers are visually drawn
to our novelty containers such
as the mini watering cans and ever-popular seasonal ceramics. And we always are developing new pots and
presentations in varying sizes for our miniatures.
Micky’s Minis Floral Express® is
the only company in the Floral/ Greenhouse/Grower category to win the Excellence in Packaging — Impact Award from the Produce Marketing Associa-
tion.
CUSTOMIZATION SERVICES
Customization is fashionable now, and Micky’s Minis eagerly
works with retailers on accessorizing minia- ture potted plants for community programs, promoting local causes and for signi cant catered events such as weddings and corporate parties. In October of 2010 Micky’s Minis was recognized
as being the Produce Marketing Associa- tion’s Floral Marketer of the Year.
MID-COUNTRY LOCATION
Safely shipping our minia- ture plants year round from our greenhouses in St. Louis has been happening for nearly 30
years. Floral buyers know we are experts when it comes to Direct Store Delivery, but we also ship to distribution centers across
the United States. Our mid-country location continues to help keep freight costs down and is convenient for scheduling quick deliveries. And once our mighty minis arrive in the stores, the convenience continues because
the boxes are easy to lift and open.
LARGEST SELECTION OF MINIATURE PLANT VARIETIES
Big ideas usually start small and that’s the way it was for Micky’s Minis Flora Express®. The original idea was to grow and sell miniature plants as novelty gift items. In January 1990 the St. Louis-based grower started ship- ping miniature potted plants nationally. Today, Micky’s Minis Flora Ex- press is recognized for growing the largest se- lection of miniature pot- ted plant varieties in the United States.
MICKY’S MINIS FLORA EXPRESS®
12345 Eddie & Park Rd., St. Louis, MO 63127 800-753-6464 sales@mickysminis.com www.Mickysminis.org
FLORAL BUSINESS MASTERS OF INNOVATION / PRODUCE BUSINESS / OCTOBER 2018 / 151